From its humble beginnings in 1977, Camella under C&P Homes has become a trusted name, the preferred brand for low-cost and affordable housing in the country. Since then, Camella has sold more than 200,000 homes through 156 projects and has grown to become the biggest and foremost developer of horizontal residential communities for the low and affordable segment. In a 2005 survey by the Philippine Survey Research Center (PSRC), Camella stood out as the most preferred housing brand, claiming top of mind awareness amount the B and C socioeconomic classes